Stone Island and NikeLab reprise their FW15 partnership, digging into the Nike archives to create a collaborative Windrunner jacket.
As with any product to bear the easily recognizable Stone Island badge, the Windrunner jacket is crafted from a collection of technically superior textiles; a 7-denier nylon coated with a wind and water-resistant membrane known as Hyper Lite Membrana 2L TC, in addition to Membrana 3L TC nylon, which is coated for weather protection and lined with extremely-lightweight fabric. The result is a lofted-up version of the traditional Nike Windrunner, out there in a range of six colorways.
For the launch of the exclusive jacket, we sat down with Stone Island head Carlo Rivetti in Milan to seek out out extra in regards to the collaboration.
First, what makes the NikeLab x Stone Island Windrunner particular?
As regular we put collectively completely different materials, and we integrated a performing membrane. The problem is garment-dying, and the temperature, that means we must work with a excessive temperature, which suggests the lamination can melt. You’ll be able to work with a lower temperature, however you won’t achieve these brilliant colours, so it was a really long experimentation. This was of an important issues. The opposite one is to acquire an ideal quality, in terms of sizing. In garment dying the culture is slightly completely different, but working with a company like Nike, we learn a variety of issues. Its not straightforward at all, as a result of the 2 different types of dying the fabric can react in different ways. So it was really an extended course of, however we discovered quite a bit, My folks in Crevalcore, Italian firm were so proud to have a possibility to work with these people in Beaverton. Two completely different cultures coming collectively and rising collectively.
When you are in love with product and also you deal with product, you have to be taught something completely different and to see all totally different features. Nike may be very huge so it has to standardize the whole lot. We are a chemistry lab we have that approach and they had been amazed. It was really attention-grabbing each events.
When it comes to Stone Island’s famous materials, do you’ve gotten any that you just didn’t launch or were not successful?
Not successful? Four years in the past we did an exhibition for the 30 yr anniversary of Stone Island in Florence. We did the present in a practice station in Florence. If we confirmed all the research that we could not obtain, we would need two train stations. What is attention-grabbing is that we by no means gave up. We all the time attempt to have something that was not possible 30 years in the past. Now with new expertise – new machines, new kinds of colours – we will acquire these. In the again of our minds, we all the time remember the the analysis we have now carried out, successful or non-profitable. We always strive maintain a new evolution.
The individual who wears Stone Island, do you suppose that’s a person who wears Nike too?
Yes! As I informed you before, not everybody likes the concept of a collaboration between Nike and Stone Island, but I believe most of the people, especially in the final 5 years we had been able to talk to the younger era and I feel that this type of collaboration could help. We aren’t a very globally well-known model like Nike, we are still a niche model. This type of operation in my view might help to speak to a new generation and to individuals who often don’t know us.
What are a few of your favourite Nike sneakers to wear?
The Nike Free Run sequence, however I take away the laces. They’re so comfy with out the laces. They are actually comfy. But there may be one downside one major big downside, when you put on them, you can’t return (laughs).
Do you’ve gotten any favourite Nike collaborations?
I like ACRONYM, Errolson Hugh is a detailed good friend, and I think he really made a fantastic challenge with Nike.
I wish to ask you concerning the Italian style scene, clearly Stone Island is completely different to any Italian model, How do you are feeling concerning the Italian heritage of vogue like Gucci or Prada.
Well about style, I have no idea, I think Stone Island is way more near industrial design. What I would like to say, I got here back yesterday from Sicily where I spent three days in Syracuse. We reside in the very best nation in the world, it is straightforward to make beautiful things as a result of we reside surrounded by magnificence.
Do you’ve got any favorite Italian fashion houses?
Do you assume Nike fans is perhaps able to discover Stone Island’s story by way of this collaboration?
Sure! For sure, and I believe its very positive. We have now numerous stories to tell. If we talk to folks we will find someone able to hearken to our story.
Do you’ve a favorite color by the way?
The blue one. Yes. Additionally the orange isn’t unhealthy. I’ll purchase every one, but the one I desire is the blue one.
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