Stone Island and NikeLab reprise their FW15 partnership, digging into the Nike archives to create a collaborative Windrunner jacket.
As with all product to bear the easily recognizable Stone Island badge, the Windrunner jacket is crafted from a number of technically superior textiles; a 7-denier nylon coated with a wind and water-resistant membrane referred to as Hyper Lite Membrana 2L TC, in addition to Membrana 3L TC nylon, which is coated for weather safety and lined with extremely-lightweight fabric. The result’s a lofted-up version of the traditional Nike Windrunner, available in a spread of six colorways.
For the launch of the unique jacket, we sat down with Stone Island head Carlo Rivetti in Milan to find out extra about the collaboration.
First, what makes the NikeLab x Stone Island Windrunner particular?
As typical we put together completely different supplies, and we integrated a performing membrane. The problem is garment-dying, and the temperature, which means we must work with a high temperature, which implies the lamination can melt. You possibly can work with a decrease temperature, but you won’t achieve these shiny colours, so it was a really lengthy experimentation. This was of the most important problems. The other one is to obtain an ideal quality, by way of sizing. In garment dying the culture is slightly totally different, but working with a company like Nike, we study a lot of things. Its not straightforward in any respect, because the two various kinds of dying the fabric can react in other ways. So it was actually a long process, but we discovered lots, My people in Crevalcore, Italian firm had been so proud to have a chance to work with these people in Beaverton. Two totally different cultures coming together and rising together.
If you end up in love with product and also you deal with product, you might want to learn something totally different and to see all completely different facets. Nike could be very big so it has to standardize everything. We are a chemistry lab we now have that strategy and so they have been amazed. It was actually attention-grabbing each parties.
In terms of Stone Island’s well-known materials, do you will have any that you simply didn’t release or were not successful?
Not profitable? 4 years ago we did an exhibition for the 30 12 months anniversary of Stone Island in Florence. We did the present in a prepare station in Florence. If we confirmed all the research that we could not obtain, we would need two prepare stations. What is interesting is that we by no means gave up. We always attempt to have one thing that was not potential 30 years ago. Now with new technology – new machines, new types of colours – we will get hold of these. Within the again of our minds, we all the time remember the the research we have now done, profitable or non-profitable. We at all times try maintain a brand new evolution.
The one that wears Stone Island, do you assume that’s a person who wears Nike too?
Sure! As I informed you earlier than, not everyone likes the idea of a collaboration between Nike and Stone Island, but I believe the general public, particularly in the last 5 years we were able to talk to the youthful technology and I believe that this type of collaboration may assist. We’re not a very globally well-known model like Nike, we’re still a distinct segment brand. The sort of operation in my view can assist to speak to a new era and to individuals who usually don’t know us.
What are some of your favourite Nike sneakers to put on?
The Nike Free Run series, but I remove the laces. They are so comfortable with out the laces. They are really comfy. However there is one downside one main large downside, when you put on them, you can’t return (laughs).
Do you could have any favourite Nike collaborations?
I like ACRONYM, Errolson Hugh is a detailed friend, and I feel he actually made a unbelievable undertaking with Nike.
I need to ask you in regards to the Italian trend scene, obviously Stone Island is totally different to any Italian model, How do you’re feeling concerning the Italian heritage of vogue like Gucci or Prada.
Effectively about vogue, I do not know, I believe Stone Island is far more close to industrial design. What I wish to say, I came back yesterday from Sicily where I spent three days in Syracuse. We reside in the very best country on the planet, it is easy to make beautiful issues as a result of we reside surrounded by beauty.
Do you have got any favourite Italian fashion homes?
Do you suppose Nike followers could be in a position to find Stone Island’s story through this collaboration?
Yes! For positive, and I feel its very optimistic. We’ve a number of tales to inform. If we talk to folks we are going to discover somebody ready to listen to our story.
Do you have got a favourite colour by the best way?
The blue one. Sure. Additionally the orange will not be unhealthy. I’ll buy each one, but the one I want is the blue one.
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